02/10/2024

Some Nike Airs by Michael Jordan, sold for $560,000, break records.

Lunes 18 de Mayo del 2020

Some Nike Airs by Michael Jordan, sold for $560,000, break records.

A pair of Nike Air Jordan 1s, worn by the legendary basketball player Michael Jordan in 1985, have set a record by being sold in an online auction by Sotheby's for $560,000, the highest price ever paid for a pair of sneakers.

A pair of Nike Air Jordan 1s, worn by the legendary basketball player Michael Jordan in 1985, have set a record by being sold in an online auction by Sotheby's for $560,000, the highest price ever paid for a pair of sneakers.

The price was reached this Sunday in the last 20 minutes of the virtual auction, in which a "war" broke out between several buyers, leading to a price increase of over $300,000 in the final moments, after being for sale for 9 days on the Sotheby's website.

The Nike Air Jordan 1S, used in basketball games by Jordan and signed by him, have sold for more than 3.5 times the maximum estimated value, which experts at the auction house placed at $150,000.

They thus far exceed the previous record price achieved with a pair of sneakers, the $437,500 that were paid for a pair of 1972 Nike "Moon Shoes" last July.

Sotheby's indicated that 10 people from 6 countries and 4 continents participated in the "battle" for the item, with 70 percent of them participating in an auction organized by this company for the first time.

"We saw tremendous bids until the moment the sale closed, with the value more than doubling in the final hour," said Brahm Wachter, Sotheby's Director of Virtual Commerce Development, in a statement.

For the representative of the auction house, the results of the sale and the variety of the participants are a demonstration "not only of the incredible appeal of Michael Jordan as one of the most recognized and legendary athletes of our time, but also that sneaker collecting is a global and expanding market."

The closing of the auction for the Nike Air Jordan 1S coincided with the final episode of the popular ESPN documentary "The Last Dance," which tells the legendary sports career of Michael Jordan with the Chicago Bulls.

The white, red, and black tones dominate these 1985 sneakers, the same colors as the Chicago Bulls, and are part of the line of sports items that Nike designed exclusively for the basketball player and convinced him to sign a contract with the sportswear company.

The $560,000 item has some features that set it apart from the model that was made available to the public: the shoe shaft has a medium height, while the average person could only buy the high-top or low-top model, and it is made of a different material and has red laces, instead of regular black or white.

In addition, it has a permanent black marker autograph, to ensure that, unlike with other autographs signed in pen, Michael Jordan's mark does not fade over time.

At the time of the auction, the item belonged to the collection of Jordan Geller, founder of the world's first sneaker museum, Shoezeum.

Source: Agencia EFE

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